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23-Oct-2014 Watch all the BlizzCon eSports Action!

Are you ready for the biggest Blizzard gaming event of the year? The world’s best World of Warcraft, StarCraft II, and Hearthstone players have battled their way along the Road to BlizzCon and will soon clash at the final destination—the World Championships at BlizzCon from November 7. This year’s epic show will also host the first ever official Heroes of the Storm Exhibition Tournament, where challengers will compete for honor and glory.

Who will rise above the rest and claim their share of the huge World Championships prize pool? Check out our BlizzCon viewing guide blog for links to our online BlizzCon eSports streams, where you’ll be able to watch all the eSports action as it happens. In addition to the official English-language streams, you can view the streams in other supported languages through one of our community streaming partners. Don’t miss it!

21-Oct-2014 Metallica Performing Live at BlizzCon 2014

We’re thrilled to announce that Metallica will be performing the closing concert at BlizzCon 2014, playing before a sold-out convention crowd on the night of November 8! If you didn’t score tickets to the show, don’t worry—you can still get a front-row seat from home with the BlizzCon Virtual Ticket.

BlizzCon is a gaming convention like no other. With developer panels, exclusive interviews, intense eSports tournaments, the legendary Friday night contests, and what’s sure to be an unforgettable concert from Metallica to close out the show on Saturday, this year’s event is one you won’t want to miss.

The BlizzCon Virtual Ticket lets you catch all of the action online, live and in high definition. You’ll also get access to this year’s epic collection of in-game goodies for World of Warcraft, StarCraft II, Diablo III: Reaper of Souls, Hearthstone, and Heroes of the Storm. Visit the Battle.net Shop to order your Virtual Ticket, and check out the press release for more details on Metallica’s performance.

14-Aug-2014 Warlords of Draenor™ Launches 13/11

The Iron Horde is on the march, and the Warlords of Draenor are primed to invade Azeroth on November 13! Steel yourself for the onslaught by watching an arsenal of vicious videos we’ve just unveiled in our recent live-stream event: the Warlords of Draenor opening cinematic, and the first installment of a new animated lore miniseries, Lords of War.

Live Stream Event Replay

If you missed the Warlords of Draenor live-stream event on Thursday, you can check out the replay below. You’ll also hear the WoW developers lay out details on the pre-launch in-game event, the gameplay of the expansion’s dynamic new PvP zone Ashran, and more.

Warlords of Draenor Cinematic

At a pivotal moment in Draenor history, Warsong chieftain Grommash Hellscream challenges destiny and reforges the fate of his people. Witness the rise of the Iron Horde in the newly revealed Warlords of Draenor opening cinematic.

Lords of War: Part 1—Kargath Bladefist

Before you can harbor any hope of defeating the Iron Horde, you must first understand what—and whom—you’re up against. Our new five-part series Lords of War introduces you to some of the major players in the campaign on Draenor—beginning with the sadistic Kargath Bladefist, leader of the Shattered Hand.

Visit www.worldofwacraft.com in the weeks ahead for more episodes of Lords of War, and arm yourself with the knowledge you need to survive the battle ahead.

And don’t forget you can pre-order Warlords of Draenor now to prepare for the expansion’s November 13 launch. A level-90 character boost is included with your pre-purchase, allowing you to sharpen your skills with a new class—or work out the rust with an old favorite—before all Hellscream breaks loose on Azeroth.

14-Aug-2014 Watch Our Gamescom Stream and Tweet for Loot

See highlights from each day at gamescom, plus developer interviews and insight, in our one-hour live-streamed show broadcast direct from the Blizzard booth. Stop by our dedicated gamescom website starting at 18:00 CEST on Friday and Saturday and 16:00 CEST on Sunday to catch all the action.

In addition, we’ll be holding a contest on Twitter during the event. To take part, simply tweet about Blizzard at gamescom using the hashtag #BlizzGC2014. Whether you’re at the event or watching the stream from home, the most creative comments, photos, and videos will have a chance to win some awesome goodies. One grand prize winner will receive an exclusive digital print of the artwork created onstage at gamescom by Blizzard artist Luke Mancini! For more details on how to participate, download the complete rules.

11-Aug-2014 gamescom 2014 Starts This Week!

The world’s largest games convention begins this Wednesday, August 13, in Cologne. Be sure to follow all the action on our dedicated gamescom 2014 site, whether or not you’re able to make it to the Koelnmesse in person. Use the #BlizzGC2014 hashtag on social media throughout the event, and your post could appear directly on the site! You’ll also find a full schedule of activities, daily live streams (details below), and more.

If you’re at gamescom, be sure to stop by the biggest Blizzard booth to date in Hall 7.1 (B051) for some unforgettable entertainment and a sneak peek at our newest games. Be among the first to see the incredible cinematic trailer for World of Warcraft: Warlords of Draenor on Thursday, August 14—the first fully public day of the event. The build-up to the big reveal starts at 18:00! If you can’t be there in person, join us on WorldofWarcraft.com from 18:30 CEST for a special live stream event.

Throughout the four public days of gamescom, you can get some hands-on play time with Warlords of Draenor and Heroes of the Storm on PC, Hearthstone on PC and iPad, and Diablo III: Ultimate Evil Edition on PS4. On the Blizzard stage, you’ll be able to see some epic eSports action, hear some music from our games performed by a live orchestra, check out our world-famous costume contest, view live drawing sessions by Blizzard artist Luke Mancini, and much more.

You’ll also have the chance to win some loot in our daily quizzes, WoW Leveling Contest, and WoW Dance Contest—stop by our booth between 9:00 and 13:00 on Sunday to sign up for the dance contest and show us your moves. And don’t forget about our first ever gamescom Shop in Hall 10.1, where you can pick up rare Blizzard souvenirs.

Whether you’re at gamescom or watching from home, be sure to check our dedicated site for hour-long live streams starting at 18:00 CEST on Friday and Saturday, and at 16:00 CEST on Sunday. They’ll bring you highlights from the event, developer interviews, and more.

We look forward to seeing you at gamescom 2014!

05-Aug-2014 WoD Cinematic and Release Date revealed at gamescom

Prepare to face the fury of the Iron Horde at gamescom!

For the build-up to the cinematic reveal, be at the Blizzard booth at gamescom (Hall 7.1 B051) on Thursday, August 14 from 18:00.

You’ll be among the first to see the incredible cinematic trailer for World of Warcraft’s next expansion, Warlords of Draenor. At the world’s largest games convention in Cologne, Germany, Blizzard Entertainment will unveil the cinematic to gamescom attendees on a giant screen as part of a special stage show. We’ll host live interviews with WoW developers, announce the Warlords of Draenor launch date, and visitors will also be able to participate in a unique WoW lore quiz for the chance to win Warlords of Draenor beta keys and other great loot.

You won’t want to miss it!

29-Jul-2014 Blizzard at gamescom: Website and Live Stream

The world’s biggest game convention is almost upon us! Blizzard will be in Cologne from August 13 to 17, showcasing our latest games, presenting awesome activities on stage, and broadcasting live from our booth.

Our dedicated website will give you the schedule and details on all the activities you can enjoy at the Blizzard booth, including show matches, live drawing sessions, the renowned Blizzard costume and dance contests, and more.

In addition, we will be hosting hour-long live streams on August 15, 16, and 17, bringing you all the highlights from the show, plus developer interviews and insights. You can watch the action live on the website, and replays will be available afterwards. So if you can’t make it to gamescom, you don’t need to miss out on any of the fun and games.

Blizzard gamescom live stream:
Friday, August 15 – 18:00 to 19:00 CEST
Saturday, August 16 – 18:00 to 19:00 CEST
Sunday, August 17 – 16:00 to 17:00 CEST

We’ll look forward to seeing you there!

22-Jul-2014 Curse of Naxxramas Now Live . . . Er, Undead!

The first wing of Curse of Naxxramas: A Hearthstone Adventure has opened! The Arachnid Quarter, the first of the Adventure’s five sinister wings, is now available—free for a limited time—to all Hearthstone: Heroes of Warcraft players who step into the necropolis during the Curse of Naxxramas launch event, taking place now through early September. Read the full press release here.

30-Jun-2014 Sign Up Now For Our gamescom Contests!

Blizzard will be rocking Cologne on August 13-17 at gamescom, when more than a quarter of a million gamers will gather to celebrate their love for gaming.For some, it’s enough to play, watch, and learn about their favorite games. But others are brave enough to go further and participate in Blizzard’s legendary costume and dance contests.

There’s still time to create a magnificent costume based on your favorite character from Blizzard’s universes. Last year we saw a lot of Diablo-inspired outfits, including a muscular barbarian and even Imperius himself. (You can check out photos from 2013 here.) Where will you find inspiration this year? Maybe a Hearthstone card…?

We’ll have great prizes as always for the top three entrants, including an expenses-paid trip for two to this year’s BlizzCon for the winner, provided by Blizzard and sponsor Paypal. There’s also a fantastic Alienware X51 gaming PC for the second-place winner, courtesy of sponsor Dell. But it’s about glory as much as prizes, so get cutting, stitching, welding, carving, painting, polishing, and blow-torching now!

We’re already accepting entries to the costume contest. Simply email gamescom@blizzard.com using either German or English, and with the following information:

  1. Your name
  2. Contact email address
  3. Your costume (e.g. human Rogue, Protoss Stalker…)
  4. A photo if possible (smaller than 2Mb file size)
  5. Any other information about your costume you’d like to add (for example, what it’s made from)

Full costume contest rules will be available to all entrants before the competition begins. Entries must be registered with us by 23:59 CEST on August 7. We will try to accommodate everyone who enters, but for reasons of time and space we may not be able to fit every entrant into the contest.

If you’ve got happy feet (or angry feet, or excitable feet, or \m/ feet), you can join the Blizzard dance contest! This is where brave contestants take to our stage and imitate a World of Warcraft character’s dance, while a huge crowd cheers them on and a panel of judges (Blizzard game developers) decide who’s best. There’ll be prizes galore, including an Alienware X51 gaming PC, courtesy of sponsor Dell, for the winner!

You can sign up early to the dance contest by sending an email to gamescom@blizzard.com. Tell us your name, confirm your email address, and tell us which dance you’ll do (e.g. human male). You’ll also be able to sign up at the show itself by speaking to one of the many Blizzard employees at the booth.

Here’s some more information about the Blizzard contests at this year’s gamescom.

  • The costume contest will take place at the Blizzard booth at gamescom on Saturday August 16, 2014, and the dance contest on Sunday August 17.
  • If you participate in either contest, you are responsible for your own entry to gamescom.
  • The contests are open to individuals ages 13 or over. Minors under 18 must have parental authorization.
  • Costume contestants who sign up in advance will be contacted with more information before gamescom begins.
  • Dance contestants will need to register at the Blizzard booth at least 90 minutes before the dance contest begins to confirm their participation.
19-Jun-2014 Blizzard at gamescom 2014

Blizzard Entertainment will once again be at the world’s biggest games convention this summer – gamescom 2014, which takes place August 13-17 in Cologne, Germany. We’d love to see you there to join in all the fun!

We’ve got our biggest ever booth, all sorts of entertainment throughout the four public days of the event, and four great games for you to come and play. You can try out World of Warcraft: Warlords of Draenor, Heroes of the Storm, Diablo III: Reaper of Souls – Ultimate Evil Edition on PS4, and Hearthstone: Heroes of Warcraft.

On our stage we’ll have live music, our world-famous dance and costume contests, regular quizzes and other competitions with awesome prizes, and more. We’ll have more information on how to participate in the costume contest very soon, but for now, you can already start designing, crafting, and sewing your magnificent Blizzard-inspired outfit!

We’re also planning a glorious gallery on our booth bringing you both official and fan-created artwork in this, the year of World of Warcraft’s tenth anniversary, so get ready to submit your own creations.

In the coming weeks, we’ll bring you a complete schedule of all the fun and games that will take place on the Blizzard booth during gamescom. You can find out more about the convention itself here.