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11-Aug-2014 gamescom 2014 Starts This Week!

The world’s largest games convention begins this Wednesday, August 13, in Cologne. Be sure to follow all the action on our dedicated gamescom 2014 site, whether or not you’re able to make it to the Koelnmesse in person. Use the #BlizzGC2014 hashtag on social media throughout the event, and your post could appear directly on the site! You’ll also find a full schedule of activities, daily live streams (details below), and more.

If you’re at gamescom, be sure to stop by the biggest Blizzard booth to date in Hall 7.1 (B051) for some unforgettable entertainment and a sneak peek at our newest games. Be among the first to see the incredible cinematic trailer for World of Warcraft: Warlords of Draenor on Thursday, August 14—the first fully public day of the event. The build-up to the big reveal starts at 18:00! If you can’t be there in person, join us on from 18:30 CEST for a special live stream event.

Throughout the four public days of gamescom, you can get some hands-on play time with Warlords of Draenor and Heroes of the Storm on PC, Hearthstone on PC and iPad, and Diablo III: Ultimate Evil Edition on PS4. On the Blizzard stage, you’ll be able to see some epic eSports action, hear some music from our games performed by a live orchestra, check out our world-famous costume contest, view live drawing sessions by Blizzard artist Luke Mancini, and much more.

You’ll also have the chance to win some loot in our daily quizzes, WoW Leveling Contest, and WoW Dance Contest—stop by our booth between 9:00 and 13:00 on Sunday to sign up for the dance contest and show us your moves. And don’t forget about our first ever gamescom Shop in Hall 10.1, where you can pick up rare Blizzard souvenirs.

Whether you’re at gamescom or watching from home, be sure to check our dedicated site for hour-long live streams starting at 18:00 CEST on Friday and Saturday, and at 16:00 CEST on Sunday. They’ll bring you highlights from the event, developer interviews, and more.

We look forward to seeing you at gamescom 2014!

05-Aug-2014 WoD Cinematic and Release Date revealed at gamescom

Prepare to face the fury of the Iron Horde at gamescom!

For the build-up to the cinematic reveal, be at the Blizzard booth at gamescom (Hall 7.1 B051) on Thursday, August 14 from 18:00.

You’ll be among the first to see the incredible cinematic trailer for World of Warcraft’s next expansion, Warlords of Draenor. At the world’s largest games convention in Cologne, Germany, Blizzard Entertainment will unveil the cinematic to gamescom attendees on a giant screen as part of a special stage show. We’ll host live interviews with WoW developers, announce the Warlords of Draenor launch date, and visitors will also be able to participate in a unique WoW lore quiz for the chance to win Warlords of Draenor beta keys and other great loot.

You won’t want to miss it!

29-Jul-2014 Blizzard at gamescom: Website and Live Stream

The world’s biggest game convention is almost upon us! Blizzard will be in Cologne from August 13 to 17, showcasing our latest games, presenting awesome activities on stage, and broadcasting live from our booth.

Our dedicated website will give you the schedule and details on all the activities you can enjoy at the Blizzard booth, including show matches, live drawing sessions, the renowned Blizzard costume and dance contests, and more.

In addition, we will be hosting hour-long live streams on August 15, 16, and 17, bringing you all the highlights from the show, plus developer interviews and insights. You can watch the action live on the website, and replays will be available afterwards. So if you can’t make it to gamescom, you don’t need to miss out on any of the fun and games.

Blizzard gamescom live stream:
Friday, August 15 – 18:00 to 19:00 CEST
Saturday, August 16 – 18:00 to 19:00 CEST
Sunday, August 17 – 16:00 to 17:00 CEST

We’ll look forward to seeing you there!

22-Jul-2014 Curse of Naxxramas Now Live . . . Er, Undead!

The first wing of Curse of Naxxramas: A Hearthstone Adventure has opened! The Arachnid Quarter, the first of the Adventure’s five sinister wings, is now available—free for a limited time—to all Hearthstone: Heroes of Warcraft players who step into the necropolis during the Curse of Naxxramas launch event, taking place now through early September. Read the full press release here.

30-Jun-2014 Sign Up Now For Our gamescom Contests!

Blizzard will be rocking Cologne on August 13-17 at gamescom, when more than a quarter of a million gamers will gather to celebrate their love for gaming.For some, it’s enough to play, watch, and learn about their favorite games. But others are brave enough to go further and participate in Blizzard’s legendary costume and dance contests.

There’s still time to create a magnificent costume based on your favorite character from Blizzard’s universes. Last year we saw a lot of Diablo-inspired outfits, including a muscular barbarian and even Imperius himself. (You can check out photos from 2013 here.) Where will you find inspiration this year? Maybe a Hearthstone card…?

We’ll have great prizes as always for the top three entrants, including an expenses-paid trip for two to this year’s BlizzCon for the winner, provided by Blizzard and sponsor Paypal. There’s also a fantastic Alienware X51 gaming PC for the second-place winner, courtesy of sponsor Dell. But it’s about glory as much as prizes, so get cutting, stitching, welding, carving, painting, polishing, and blow-torching now!

We’re already accepting entries to the costume contest. Simply email using either German or English, and with the following information:

  1. Your name
  2. Contact email address
  3. Your costume (e.g. human Rogue, Protoss Stalker…)
  4. A photo if possible (smaller than 2Mb file size)
  5. Any other information about your costume you’d like to add (for example, what it’s made from)

Full costume contest rules will be available to all entrants before the competition begins. Entries must be registered with us by 23:59 CEST on August 7. We will try to accommodate everyone who enters, but for reasons of time and space we may not be able to fit every entrant into the contest.

If you’ve got happy feet (or angry feet, or excitable feet, or \m/ feet), you can join the Blizzard dance contest! This is where brave contestants take to our stage and imitate a World of Warcraft character’s dance, while a huge crowd cheers them on and a panel of judges (Blizzard game developers) decide who’s best. There’ll be prizes galore, including an Alienware X51 gaming PC, courtesy of sponsor Dell, for the winner!

You can sign up early to the dance contest by sending an email to Tell us your name, confirm your email address, and tell us which dance you’ll do (e.g. human male). You’ll also be able to sign up at the show itself by speaking to one of the many Blizzard employees at the booth.

Here’s some more information about the Blizzard contests at this year’s gamescom.

  • The costume contest will take place at the Blizzard booth at gamescom on Saturday August 16, 2014, and the dance contest on Sunday August 17.
  • If you participate in either contest, you are responsible for your own entry to gamescom.
  • The contests are open to individuals ages 13 or over. Minors under 18 must have parental authorization.
  • Costume contestants who sign up in advance will be contacted with more information before gamescom begins.
  • Dance contestants will need to register at the Blizzard booth at least 90 minutes before the dance contest begins to confirm their participation.
19-Jun-2014 Blizzard at gamescom 2014

Blizzard Entertainment will once again be at the world’s biggest games convention this summer – gamescom 2014, which takes place August 13-17 in Cologne, Germany. We’d love to see you there to join in all the fun!

We’ve got our biggest ever booth, all sorts of entertainment throughout the four public days of the event, and four great games for you to come and play. You can try out World of Warcraft: Warlords of Draenor, Heroes of the Storm, Diablo III: Reaper of Souls – Ultimate Evil Edition on PS4, and Hearthstone: Heroes of Warcraft.

On our stage we’ll have live music, our world-famous dance and costume contests, regular quizzes and other competitions with awesome prizes, and more. We’ll have more information on how to participate in the costume contest very soon, but for now, you can already start designing, crafting, and sewing your magnificent Blizzard-inspired outfit!

We’re also planning a glorious gallery on our booth bringing you both official and fan-created artwork in this, the year of World of Warcraft’s tenth anniversary, so get ready to submit your own creations.

In the coming weeks, we’ll bring you a complete schedule of all the fun and games that will take place on the Blizzard booth during gamescom. You can find out more about the convention itself here.

12-May-2014 Diablo III: Ultimate Evil Edition Arrives August 19

The fight to save Sanctuary heads to your favorite console on August 19, when Diablo® III: Reaper of Souls™ – Ultimate Evil Edition™ arrives on PS3™, PS4™, Xbox One, and Xbox 360. This package is filled to the brim with all of the content from the original Diablo III, as well as a treasure trove of exciting new features and updates from the acclaimed Reaper of Souls expansion. For more information, check out the full press release.

22-Apr-2014 BlizzCon® 2014 Conquers Anaheim November 7 and 8

Southern California, prepare for invasion: BlizzCon is taking over the Anaheim Convention Center this November 7 and 8! Tickets go on sale in two batches on May 7 at 7 p.m. PT and May 10 at 10 a.m. PT through the online event ticketing service Eventbrite. In addition, a limited number of tickets to an exclusive pre-BlizzCon Benefit Dinner will go on sale May 14 at 7 p.m. PT, with proceeds benefitting Children’s Hospital of Orange County. Check out the BlizzCon website for more details.

18-Apr-2014 Introducing the Gift Card

Have you ever wanted to give a friend a few Hearthstone Expert Card Packs? Or gift that epic Iron Skyreaver mount to your World of Warcraft guildmate? Good news! We’ve got you covered with one simple solution — the Gift Card.

This €20/£15 gift card is now available at a wide range of retailers across Europe. Simply pick one up at any of the stores listed below and give it to a friend. All they need to do is claim the code on the back of the card in order to charge up their Balance, which can be used to purchase a variety of Blizzard digital items, games, and services. You can also use the gift card to charge up your own balance.

For a full overview of what you can buy with Balance, visit the Shop. Here are just a few examples of the cool stuff you can give a friend via the Gift Card:


You’ll find a list of retailers offering the Gift Card below. Remember that you can also gift your friends specific digital items directly from the Shop.

United Kingdom: GAME, Grainger Games, ASDA

Germany, Austria, Ireland, Finland, Denmark: Gamestop

Belgium, Netherlands: Bart Smit, Game Mania

Sweden, Spain: Game, Gamestop

France: Micromania

17-Apr-2014 Hearthstone Now Available on iPad!

It’s time to let your fingers do the dueling—Hearthstone™: Heroes of Warcraft™ has arrived on the Apple® iPad®! Now you can enjoy all of the game’s epic card-slinging and deck-building action on the go on these supported iPad devices: iPad Air™, iPad 4th generation, iPad 3rd generation, iPad 2, iPad mini™, and iPad mini with Retina® display.

Download Hearthstone now from the iTunes® App Store℠ and start building a deck of your own today!

Apple, iPad, Retina, and iTunes are registered trademarks of Apple Inc. iPad mini, iPad Air, and App Store are trademarks of Apple Inc.