News Archive
News Archive
Current News
Current News
20-Jul-2012 More Details on Mists of Pandaria Opening Cinematic

Don’t miss the world premiere of the World of Warcraft: Mists of Pandaria opening cinematic at gamescom 2012! The latest creation from Blizzard’s cinematics team will be shown in both English and German on giant screens at our booth in Halle 6.1 (B21).

The opening cinematic will debut at 14:00 on Thursday, August 16, the first fully public day of gamescom. This much-anticipated unveiling will be accompanied by a performance from MANAO - Drums of China – the all-female Chinese drumming group that opened and closed the 2008 Olympic Games in Beijing. A signing session with Blizzard developers will immediately follow the premiere.

Remember that from August 15-19, our booth will also be showcasing World of Warcraft: Mists of Pandaria, StarCraft II: Heart of the Swarm, and Diablo III, as well as our famous dance and costume contests, and many other activities.

Visit our Activities page for details, and be sure to check back here soon for more on what we have in store for you at gamescom!

17-Jul-2012 Blizzard Games at gamescom

You’ll find our costume and dance contests, eSports action, live raids, and all-around excitement at the Blizzard Entertainment booth at gamescom 2012. But perhaps best of all, you’ll be able to try out our newest games for yourselves!

Don’t miss your chance to explore the ancient realm of Pandaria with the World of Warcraft: Mists of Pandaria beta build, vanquish your enemies in the latest StarCraft II: Heart of the Swarm multiplayer build, or battle the legions of the Burning Hells in Diablo III!

Experience the games first-hand at the Blizzard booth in Halle 6.1 (B21) at the Koelnmesse in Cologne, August 15 to 19. Be sure to check back here in the coming weeks for more information and a full schedule of activities!

You can find more information on the Blizzard website.

12-Jul-2012 Costume and Dance Contests at gamescom 2012

Ready to exhibit your talent at gamescom 2012? Become your favorite character and flaunt your creativity in the Blizzard Costume Contest on Saturday, August 18. Be the terran, goblin, zerg or pandaren; mage, zealot, monk or demon hunter you’ve always wanted to be. The choice is yours!

The winner will receive some awesome prizes from our partners: an XMG P502 PRO Gaming Notebook by Schenker, a SteelSeries Diablo® III Mouse, a SteelSeries 7G keyboard, a SteelSeries QcK Diablo® III Edition mouse pad, a SteelSeries Diablo® III Headset, and a Mega Bloks Deathwing’s Stormwind Assault set.

Eager to show off your moves? Choose a World of Warcraft race and put on your dancing shoes for the Blizzard Dance Contest on Sunday, August 19. Get ready to waltz like a worgen, boogie like a blood elf, or tango like a tauren.

The winner will receive an NVIDIA GeForce GTX 6 Series graphics card, a Mega Bloks Goblin Zeppelin Ambush set, as well as the same SteelSeries mouse, keyboard, mouse pad, and headset listed above.

If you’d like to sign up for the costume or dance contest, just send us an email at with your name, date of birth, and a description of your dance or costume, with either [costume contest] or [dance contest] in the subject line. We expect swarms of competitors, so be sure to contact us as soon as possible. We’ll let you know if you’re selected to participate.

Details on these two contests along with a full schedule of all activities will be posted on our website soon, so be sure to check back. You can also visit our activities page for details. Experience our costume and dance contests firsthand at the Blizzard Entertainment booth in Halle 6.1 (B21) at the Koelnmesse in Cologne, August 18 and 19 respectively.

04-Jul-2012 Blizzard Timeline Revealed!

Our anniversary page is now home to a timeline detailing the 20-year history of Blizzard Entertainment. It covers nearly every major event, beginning in 1991 – when Mike Morhaime, Frank Pearce, and Allen Adham started Silicon & Synapse, the company that would become Blizzard – and taking us to the present day.

To help with the reminiscing process, we’ve packed the timeline with nostalgia-inducing images of old offices, “retro” box art, the graphics and haircuts of the 90s, some of our most recent game release events, BlizzCons, and the opening of Blizzard offices around the world. Take a look, but keep your eyes on the timeline page, because we’ll be updating it with more noteworthy occurrences in the future.

From the bottom of our hearts, we would like to thank the Blizzard community for supporting our games for over two decades – here’s to many more!

03-Jul-2012 World of Warcraft €10 Summer Sale – This Week Only

By order of Ragnaros the Firelord, World of Warcraft is kicking off the summer with a blazing-hot summer sale. This week only, you can get the World of Warcraft: BattleChest, Wrath of the Lich King, and Cataclysm for a mere €10 (£8) each. That’s up to 65% off the regular price, making this a great time to invite a friend to join you on your adventures in Azeroth.

Don’t delay; this offer ends on July 9.

29-Jun-2012 Join Blizzard at gamescom 2012

The largest games convention on Earth is happening in Cologne, Germany from August 15 to 19 this year. Blizzard Entertainment is excited to announce our presence at gamescom 2012, where visitors will have the chance to witness the world premiere of the World of Warcraft®: Mists of Pandaria™ opening cinematic. The latest creation from Blizzard’s cinematics team will be shown on giant screens at our booth on Thursday, August 16, the first fully public day of the event.

We’re also pleased to announce that this year we’ll be showcasing World of Warcraft: Mists of Pandaria, Diablo® III, and StarCraft® II: Heart of the Swarm™! Don’t miss your chance to experience the games first-hand and to meet members of the development teams. In addition, be sure to get creative and join in our famous dance and costume competitions.

Visit the Blizzard Entertainment booth in Halle 6.1 (B21) at the Koelnmesse in Cologne and prepare to be epically entertained. For more information on gamescom, check out the official site.

23-May-2012 Diablo III Becomes Fastest-Selling PC Game Ever

Following the launch of Diablo III on May 15, the Lord of Terror has consumed a record number of souls. More than 3.5 million copies of the game were sold as of the first day of release, making Diablo III the fastest-selling PC game of all time. As of the first week of release, Sanctuary’s heroes had already reached a total of more than 6.3 million. See the press release for all the gory details.

15-May-2012 Photo Gallery of the Diablo III Launch Events!

The gates of the Burning Hells opened last night, and many of our brave heroes united to face the challenge! If you were not able to attend one of our official launch events, or were distracted by the many prizes and activities that took place in London, Paris, Berlin, Stockholm or Warsaw, you needn’t worry as we captured many unforgettable moments that you can enjoy at the new Official Launch Events photo gallery!

But last night was only the beginning: there are hordes of evil demons yet to be defeated! If you haven’t already purchased your copy of Diablo III, you can do so and easily download the digital version here.

15-May-2012 Diablo III Now Live — Evil is Back

Twenty years have passed since the Prime Evils were defeated and banished from the world of Sanctuary. Now you must return to Tristram and investigate rumors of a fallen star, an omen that the End Times have begun.

Diablo III is now live and available at a store near you -- or you can click here to purchase a digital copy directly through Blizzard. The game is available at retailers in both a standard and Collector’s Edition. To learn more, visit our Diablo III game information page or the official Press Release.

As a reminder to our Russian players, the Russian-language version of the game will be available digitally and at retail starting June 7.You can be ready to play in Russian the minute the servers go live by pre-purchasing the game digitally on today.

See you in Hell…

14-May-2012 D-Day Reminder

Ahh… fresh meat! The Butcher will be pleased to welcome you all tonight for the release of Diablo III! Exclusive launch events are taking place in five locations across Europe. Although there is no cow level, official events will feature prizes and activities, as well as an on-site Diablo III developer to help you defeat the incoming legions of Hell (and sign your copy of the game). Head over to the Diablo III launch events website for the locations of the official openings.

If you are not able to attend one of the official launch events, you can check out the list of retailers in Europe who will also open their doors on the night of May 14/15.

Don’t forget you can pre-order Diablo III now on our pre-order page.